These days social networking is an integral part of our lives. From the days of only being seen as a way for teenagers and young adults to communicate and interact with each other, social media sites such as facebook, instagram, twitter and many more are being used by people of all ages to communicate with one another on a great number of smart devices across the world. As such with many people on these social media sites 24/7, corporations and businesses needed to adapt to there business plan to not only attract employees and customers on the physical level but also on the internet level with e-businesses becoming more prevalent everyday. In the article "How to Build a Community on Social Media" by Sara Lavenduski, Dave Klonke, President and CEO of a merchandise agency, uses social networking in order to promote his business to much success. Klonke explains that since his company uses a lot of promo products, the visual nature fits perfectly on instagram where he is able to...